South Florida Hospital News
Saturday August 8, 2020
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July 2016 - Volume 13 - Issue 1
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New Leader at the Helm for South Florida Hospital and Healthcare Association

Jaime Caldwell was named South Florida Hospital and Healthcare Association’s President in June. As president, one of Caldwell’s visions for the organization as he moves forward is to continually assess whether the direction of the organization matches with the needs of the membership.

“I think that the most important first step I took while in my interim president role was to work with our chairman, board members and a host of current and former members to review and update our strategic plan,” he says.

With healthcare changing so quickly, Caldwell says it is easy for a healthcare organization to get out of step with its members and not meet their expectations. After many face-to-face meetings and conference calls, the board approved its new mission statement which states that it will “Improve the efficient delivery of quality healthcare services to our communities by championing collaboration and communication among leaders across the healthcare continuum.”
 
“The last part of that statement is particularly important as the traditional healthcare silos in which we operated are beginning to fail,” says Caldwell. “In the future, success will be measured and rewarded based on how well the continuum of healthcare providers minister to the healthcare needs of their patients.”
 
Caldwell has had the opportunity to work in an assortment of different working environments throughout his career. He began his professional career as a research associate at both Florida State University and the University of Memphis. Later he worked for the Florida Department of Health and Rehabilitative Services in both their health planning program and their Bureau of Emergency Medical Services as the Deputy Bureau Chief. Caldwell then moved to private industry and eventually became the regional vice president of Operations for American Medical Response before moving to the South Florida Hospital and Healthcare Association as its vice president in 2008.
 
The Association’s board of directors participated in the development of three important goals for the next 18 months. In addition to wanting the Association staff to increase membership to include more healthcare provider decision-makers, the board also wants the staff to work more closely with membership to appropriately identify education programs that are on the forefront of healthcare, be applicable to all providers along the healthcare continuum, and encourage and promote alliances and dialog among the healthcare stakeholders.
 
“Then, third, we are to work on relevance as it impacts our ability to be an authoritative voice in the building of consensus across the healthcare continuum,” explains Caldwell. “While working toward meeting these goals there are other programs and events that I hope find their way into our programming. After the tragedy in Orlando, programs focusing on our being prepared.”
 
With changes in healthcare moving from volume to value, Caldwell expects more programs identifying best practices for reaching the value targets of the members. And, certainly, he adds, with the daily challenges faced by healthcare providers in providing efficient and effective healthcare information technology, they hope to be able to tap into the technology community to ensure that the best information is made available to all providers across the continuum.
 
“Our primary challenge is to show our relevance in this healthcare space,” he says. “With all of our members being very busy, we are challenged to find the topics and programs that will fill their needs for education. It is also one of our challenges to improve the communication along the continuum of care so that transitions of care are seamless and that the family of providers has a clear means of communicating care successes and challenges. Throughout this process, a constant eye needs to be focused on improving the quality of care we provide to our patients at all stops along the way.”
 
Caldwell notes that the board of directors has challenged the Association to be the authoritative voice of the healthcare community in South Florida.
 
“It is our hope that as we move to meet our most immediate goals, we will also be a voice of change,” he says. “Healthcare will continue to change and it won’t be long before the whole system of care looks little like it did 20, 10, or even 5 years ago.”
 
Technology will continue to allow for improved efficiency, he adds, and it will be one of their responsibilities to keep the community informed about these changes in care expectations.
 
“The national goals for improved care efficiencies and continued reductions in healthcare waste will continually call for us to reset our expectations,” says Caldwell. “Across the healthcare continuum, all providers are currently looking at how they used to provide care and they are rethinking all of those models. What was once routine, is no more.”
 
The South Florida Hospital & Healthcare Association was first incorporated in 1944. In looking at the notes from those first meetings, Caldwell says that he can see a similarity in healthcare-related issues across the last 72 years.
 
“What we have also seen is that this Association, and our board of directors, has, from time to time, identified periods when the association needed to change to meet the needs of the future,” says Caldwell.
 
This change in leadership has allowed the Association to do one of those reassessments and it is now reorganizing to meet those future challenges, according to Caldwell.
 
“In times of change, there is created both opportunity and excitement and concern,” he says. “It is our job to encourage the excitement and to provide education to deal with the concerns. I look forward to working with our board of directors and members over the next few years as we explore the changing future, together.”

For more information, visit www.sfhha.com.

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